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Create Marketplace Disruption: How to Stay Ahead of the Competition
Original price was: $50.90.$25.45Current price is: $25.45.Adam Hartung shows how to create lasting growth and lasting profits. He reveals why so many companies behave in ways that are utterly incompatible with long-term success – and why even ‘good to great’ companies are struggling for air.
ISBN: 978-0132343916
Hardcover
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The Art of Managing Professional Services: Insights from Leaders of the World’s Top Firms 1st Edition
Original price was: $65.00.$32.50Current price is: $32.50.Today, millions of people work at over one million professional service firms generating over $2 trillion in revenue annually. These firms face unique issues that are not fully understood by management thinkers and consultants. Making matters more complex is that many of these firms stand at a crossroads, searching for new strategies and practices to succeed in a radically new economy. In The Art of Managing Professional Services, Maureen Broderick offers the solution.
ISBN: 978-0137042524
Hardcover
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Smart Retail: How to Turn Your Store into a Sales Phenomenon 2nd Edition
Original price was: $48.50.$24.25Current price is: $24.25.Work in retail for any length of time and it gets into your system. There’s something about shop-based selling – it s immediate, exciting, risky and hard to predict. Most retailers love it. But in many ways it s the least understood of all business practices.Now in its second edition, this bestselling book provides you with even more crucial insights into how retailing works. Fully revised and updated with the latest success stories, new ideas, strategic and tactical thinking, Smart Retail is the how-to retail bible. New chapters include learning from the past pioneers of retail – the simple yet effective strategies your competitors have forgotten and how use data to drive profit and growth. Covering everything from creating the ultimate retail experience to understanding your customer and the importance of motivated shop floor workers, this is the book that will equip managers, ambitious team-workers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies. This book is the first ‘how to’ retail handbook. It uncovers the key elements that separate the great retailers from the average, the killer teams from the also-rans and the High Street success stories from the back street strugglers. Covering everything from creating the ultimate in-store experience to understanding your customer and from promotional strategies to building energised and motivated teams, this is the book that will equip store managers, aspiring team-workers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies for retail success.
ISBN: 978-0273712770
Paperback
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The Definitive Business Pitch: How to Make the Best Pitches, Proposals And Presentations (Financial Times Series)
Original price was: $64.90.$32.45Current price is: $32.45.Good ideas don’t sell themselves. In today’s business world it’s no longer just sales people who are responsible for winning business. Many people, from TV producers to landscape gardeners, consultants to builders, need to employ convincing communication skills to win clients and commissions. Even managers within a business have to sell’ their ideas, proposals and plans as they compete for support and scarce resources. With increasingly competitive markets the norm, your customers and clients are almost certain to have a choice. It’s not just what your business can do that matters – it’s how you pitch your offer that determines success. Poor preparation or presentation at the pitching stage will lose the business to a competitor. Getting the basics right is not enough: you have to get ahead of the competition. This guide is packed with practical ideas, tips and checklists that will ensure you are ahead of the crowd. It takes you right through the process, from deciding whether or not to pitch, getting to know the client, doing the essential preparation and then pitching for success. Unlike most of the titles available, this book covers both written proposals and oral presentations, showing you how to harness effective business communication skills to make the perfect winning pitch. The Definitive Business Series will ensure you get up to speed fast with all the business essentials you need to be a success. With their guided step-by-step approach the latest practical business techniques and concepts and their easy-to-read style, The Definitive Business Series cover every aspect of the topic from the business basics to the essential skills needed to progress in your career. The Definitive Business Series. Your fast-track to business success.
ISBN: 978-0273708261
Paperback
